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Executive assistant retention research

How role clarity, executive access, workload design, and feedback loops affect retention for executive assistants and leadership support roles.

4 min readHireExecutiveTeam research

Key takeaway Retention improves when executive support roles have clear authority, visible impact, and sustainable workload design.

Executive assistant retention research research illustration

Retention starts with scope

Public occupation data helps define administrative work, but retention depends on how the company translates that work into a role with clear expectations, decision boundaries, and executive partnership. [1][2][3]

When assistants inherit every urgent request without rules, the role becomes reactive and hard to sustain. Clear priorities protect both the executive and the support professional. [4]

Signals of a fragile role

Risk signals include constant after hours coordination, unclear authority, conflicting executive preferences, missing feedback, scattered tools, and a workload that mixes confidential judgment with low value errands. [3]

Labor market data can help compare compensation, but retention also depends on trust, access, workflow maturity, and whether the assistant can see the business impact of the work. [2]

Retention practices

Helpful practices include weekly priority reviews, written calendar and inbox rules, a defined escalation path, workload audits, skill growth, and regular feedback from the executives served. [5][3]

This research topic supports buyers who are not only hiring support, but trying to avoid churn in a high trust role. [6]

Sources

  1. Secretaries and Administrative Assistants, U.S. Bureau of Labor Statistics, Occupational Outlook Handbook.
  2. Executive Secretaries and Executive Administrative Assistants, U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics.
  3. Executive Secretaries and Executive Administrative Assistants, O*NET OnLine.
  4. Dear Manager, You Are Holding Too Many Meetings, Harvard Business Review.
  5. Creating helpful, reliable, people first content, Google Search Central.
  6. Search Engine Optimization Starter Guide, Google Search Central.
  7. Business Formation Statistics, U.S. Census Bureau.
  8. Nonfarm Business Sector: Labor Productivity, Federal Reserve Economic Data.
  9. Productivity Statistics, OECD Data Explorer.
  10. World Development Indicators, World Bank DataBank.
  11. ILOSTAT Labour Statistics, International Labour Organization.
  12. 2024 Work Trend Index Annual Report, Microsoft and LinkedIn.
  13. The economic potential of generative AI, McKinsey Global Institute.

Apply the research

Use the finding to frame one question for your own team: which support work is currently invisible, and who should own the next step? A scoped consultation can turn that question into a practical role.

Turn the finding into a support scope.

Bring the workflow that feels hardest to see. We will help define the role, the evidence it should maintain, and the decisions that stay with leadership.

Talk through the role
On this page
  1. Retention starts with scope
  2. Signals of a fragile role
  3. Retention practices
  4. Sources
  5. Apply the research